000 02508cam a2200397Ia 4500
001 EBC480661
003 OCoLC
005 20210119111710.0
006 m o d
007 cr cnu---unuuu
008 100312s2010 enkaf ob 001 0 eng d
020 _a9780191573026 (electronic bk.)
020 _a0191573027 (electronic bk.)
040 _aN$T
_beng
_cN$T
_dYDXCP
_dEBLCP
_dOCLCQ
_dMHW
_dOCLCQ
_dDEBSZ
_dOCLCF
049 _aMAIN
082 0 4 _a338.76685509
_222
100 1 _aJones, Geoffrey,
_d1952-
245 1 0 _aBeauty imagined
_h[electronic resource] :
_ba history of the global beauty industry /
_cby Geoffrey Jones.
260 _aOxford ;
_aNew York :
_bOxford University Press,
_c2010.
300 _a1 online resource (xiv, 412 p., [8] p. of plates) :
_bill. (some col.)
504 _aIncludes bibliographical references and index.
505 0 _aList of Illustrations; List of Plates; Introduction: The Business of Beauty; Part 1 Beauty Imagined; Part 2 Beauty Diffused; Part 3 Beauty Reimagined; Appendix 1: The Global Beauty Market Over Time; Appendix 2: World's Largest Beauty Companies by Revenues, 1929-2008; Appendix 3: Principal Mergers, Acquisitions, and Divestments in the Beauty Industry since 1955; Bibliography; Index.
520 _aThe global beauty business permeates our lives, influencing how we perceive ourselves and what it is to be beautiful. The brands and firms which have shaped this industry, such as Avon, Coty, Est--eacute--;e Lauder, L'Or--eacute--;al, and Shiseido, have imagined beauty for us. This book provides the first authoritative history of the global beauty industry from its emergence in the nineteenth century to the present day, exploring how today's global giants grew. It shows how successive generations of entrepreneurs built brands which shaped perceptions of beauty, and the business organizations ne.
538 _aAvailable electronically via the Internet.
590 _aEBL purchased title.
650 0 _aCosmetics industry
_xHistory.
653 _aBUSINESS & ECONOMICS
653 _aBUSINESS & ECONOMICS
653 _aCosmetics industry.
653 _aElectronic books.
653 _aHistory.
655 0 _aElectronic books.
776 0 8 _iPrint version:
_aJones, Geoffrey, 1952-
_tBeauty imagined.
_dOxford ; New York : Oxford University Press, 2010
_z9780199556496
_w(OCoLC)458730408.
856 4 0 _uhttps://ebookcentral.proquest.com/lib/vu/detail.action?docID=480661
_zFull-text via ProQuest Ebook Central
942 _2ddc
_cE-BOOK
999 _c46737
_d46737